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# Hana Bank Appoints Lee Ho-seoung as CEO
- URL: https://www.theglobalbanker.com/hana-bank-appoints-lee-ho-seoung-ceo-south-korea-governance-driven-succession/
- Published: 2025-01-02T13:23:00.000Z
- Updated: 2026-10-02T13:37:46.000Z
- Description: Lee Ho-seoung was inaugurated as CEO of Hana Bank on 2 January 2025, receiving the bank's banner and traditional fountain pen from outgoing head Lee Seung-lyul.
- Author: TGB Editorial Team
- Tags: Executive Moves, Asia-Pacific, #archive

Hana Bank inaugurated Lee Ho-seoung as its new chief executive officer on 2 January 2025, with the incoming head symbolically receiving the institution's banner and the traditional CEO fountain pen from his predecessor Lee Seung-lyul at an inauguration ceremony. The handover took place on the first working day of the year, after shareholders approved Lee's appointment at an extraordinary general meeting on 24 December 2024.

Lee Ho-seoung, who joined Hana Financial Group in 1992 and most recently led Hana Card, will serve a two-year term. 

#### HANA FINANCIAL GROUP

Hana Bank serves as the main commercial banking subsidiary of Hana Financial Group, one of South Korea's Big Five financial conglomerates. 

#### INAUGURATION

KB Kookmin Bank also changed chief executive on the same day. 

In his inaugural address, Lee Ho-seoung pledged to “rebuild a customer-centric sales culture unique to Hana”, setting out three priorities: expanding the customer base, innovating the business model for stable revenue and refining corporate culture.